UNDERSTANDING POPUNDERS: A GUIDE TO THIS ADVERTISING FORMAT

Understanding Popunders: A Guide to This Advertising Format

Popunder advertising has surfaced as a popular online tactic, often leveraged by advertisers to increase brand awareness. Unlike intrusive pop-ups, popunders display under the main browser tab, remaining unobtrusive until the user interacts with another tab or window. This unique characteristic allows for a less disruptive advertising interaction f

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